PPC Pricing: PPC Advertising Cost in Faridabad, India

At LeaGron, our PPC services begin at just 10,000 INR or 150 USD per month. We're here to boost your online presence and make digital marketing easy for you. Let's take your business to new heights together!

PPC Pricing

What is PPC?

Let's talk about PPC, which stands for pay-per-click. It's a way of advertising online where you pay a small fee every time someone clicks on your ad. The idea is to get specific visits to your website, landing page, or app. When PPC works well, the fee you pay for a click is worth it because the click results in something valuable. For instance, if you pay $3 for a click, but that click leads to a $300 sale, you've made a nice profit.

PPC ads can be different shapes and sizes—text, images, videos, or a mix. They show up on search engines, websites, social media, and more, creating a diverse digital advertising landscape.

Essential PPC Statistics You Need to Know in 2024

  • 63% of People Have Clicked on a Google Ad
  • 33% of Mobile Ad Spending Goes to Google
  • Small to Medium Businesses Invest 7x in PPC than in SEO
  • The Average Click-Through Rate for Google Ads is 4-6%
  • 65% of People Click on Ads When Making Purchases
  • Google Shopping Ads Generate 85.3% of Clicks
  • Google Ads Deliver an 8:1 Return on Investment

PPC Pricing: Monthly Plans and packages for PPC management services

Service Level Basic Package Standard Package Premium Package
Ad Spend Limit
$150 – $1,000/month ad spend (paid to networks)
$1,000 – $3,000/month ad spend (paid to networks)
$3,001+/monthly ad spend (paid to networks)
Initial Optimization
$150 (First Month’s Management including Campaign Audit)
$250 (First Month’s Management, including Campaign Audit, Creative Development)
$350 (First Month’s Management, including Campaign Audit, Creative Development)
Monthly Management Cost
$150 or ₹10,000
$300 or ₹20,000
$600 or ₹50,000
Google PPC Network
Yes
Yes
Yes
Google Local Services Ads
-
Yes
Yes
Initial campaign development & strategy
Yes
Yes
Yes
Advanced keyword research and selection
Yes
Yes
Yes
Industry analysis
Yes
Yes
Yes
Ad campaign copywriting
Yes
Yes
Yes
Ad copy performance testing
Yes
Yes
Yes
Ongoing keyword development and tweaking
Yes
Yes
Yes
Dynamic keyword insertion into ads
Yes
Yes
Yes
Google analytics integration & goal tracking
Yes
Yes
Yes
Strategic bid management
Yes
Yes
Yes
PPC account settings monitoring (Ex. Geotargeting)
Yes
Yes
Yes
Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)
Yes
Yes
Yes
Up to two personal consultations per month
Yes
Yes
Yes
Monitoring clicks, conversions and click fraud activity
Yes
Yes
Yes
Setup and management of rule based bidding
Yes
Yes
Yes
Setup and management of rule based bidding
Yes
Yes
Yes
Monthly performance & analysis reporting
Yes
Yes
Yes
Website conversion analysis reporting
Yes
Yes
Yes

PPC pricing: Google Ads

Wondering about the cost of putting ads on Google? Well, Google Ads is a top pick for PPC marketing. If you're curious about how much it usually costs, we've got the answers for you right here!

How Google Ads Expenses Add Up for Your Business

Curious about Google Ads costs? On average, it's around $0.11 to $0.50 per click (61% of respondents) and $0.51 to $1.00 per 1000 impressions (56% of respondents). The expense varies depending on where you advertise, like the Google Search Network or the Google Display Network, as well as your industry and ad budget. In Indian rupees, that's about 7 to 35 INR per click and 35 to 70 INR per 1000 impressions.

PPC pricing: Microsoft Ads

Microsoft Ads is another well-known PPC platform. Find out more about the pricing for Microsoft Advertising!

How much does Microsoft Advertising cost?

The cost for Microsoft Advertising is between $0.11 and $0.50 per click, as reported by 24% of people. That's roughly ₹8 to ₹37 in Indian rupees. And if you're looking at impressions, it's around $0.51 to $1.00 per 1000, according to 20% of respondents. In Indian rupees, that's approximately ₹38 to ₹74. That's the average cost in both Indian rupees and dollars. If you have any more questions, feel free to ask!

PPC pricing: Retargeting

Ever wondered how to bring back those visitors who checked out your website but didn't make a purchase? Well, that's where retargeting comes in! Retargeting ads help you remind those visitors about your brand and nudge them to finish their purchase. Curious about the costs? Dive into the details of retargeting ad expenses

How much do retargeting ads cost?

How expensive are retargeting ads? Retarget ads can be priced at 11 to 50 cents per click (29% of people), and 51 cents to 1 dollar per 1000 impressions. What is the cost of retargeting ads in India? Retargeted ads typically range from ₹8 to ₹36 per click (29% of respondents) and ₹37 to ₹74 per 1000 impressions

Why go with LeaGron to make your online ads cost-effective?

Choosing LeaGron for your online ads means teaming up with over 20 experts with more than 10 years of experience. Our PPC managers are highly qualified to handle your online ads because we stay updated on changes to ad platforms, current best practices, and the most effective ways to optimize your campaigns.

Our internet marketing experts have the knowledge and experience needed to boost your business's return on investment by maximizing the value of your overall budget for online ads.

Whether we're starting from the beginning with your first ad campaign or revamping your existing ones, our innovative approach ensures you get the best results for your money.

As the top PPC managers know, it's risky to ignore data that could give you insights on improving your website continually. After setting up optimized ad campaigns, the worst thing is to let them run without monitoring their performance. You could hire a full-time employee for this, or you can benefit from our professional PPC management team with extensive experience in various PPC campaigns.

Whether you need PPC management for your online store or want to generate leads for your B2B company, our team of marketers is here to help. Our Google Ads PPC management is outstanding, and we'd be delighted to show you why.

Client Success Stories

Chetan Maharshi Founder & CEO of HivePayroll

I have been working with Leagron for over 2 years now and I can say without a doubt that they are the best SEO and social media management company I have ever hired. They have helped me grow my online presence, increase my website traffic, and generate more leads.

Imraan Khan
Imraan Khan Senior Immigration Consultant at XONIER Visas

They have helped me take my immigration firm, Xonier Visas, to the next level of online success. They have designed and implemented a customized SEO and social media strategy that suits my niche and goals.

Saurabh Sharma Founder & CEO of KannsSky Enterprises

Leagron is the best technical SEO optimization company I have ever hired. They have helped me improve various technical SEO best practices such as site structure, URL optimization, canonicalization, schema markup, robots.txt, sitemap, and more.

    PPC Pricing Frequently Asked Questions

    For startups, PPC usually costs between $100 and $5000, which is approximately ₹7,500 to ₹375,000 (43% of people surveyed). Small businesses also spend in the range of $100 to $5000, roughly ₹7,500 to ₹375,000 (33% of respondents). Mid-sized businesses tend to spend between $10,001 and $50,000, around ₹750,000 to ₹3,750,000 (24% of respondents), while enterprises typically spend $100 to $5000, approximately ₹7,500 to ₹375,000 (19% of respondents). It's essential to know that these costs can change depending on your industry, the advertising network you use, and whether you hire an agency or a freelancer to handle your campaign. For instance, 16% of enterprises spend more than $250,000, which is roughly ₹18,750,000, on PPC advertising. If your industry and ad network are highly competitive, you might need to budget more for your ads.
    Usually, businesses spend between 11% and 50% of their budget on PPC ads (according to 45% of people surveyed). You can decide to spend more or less on PPC ads based on what you need, your goals, and how much benefit you get from them.
    On average, PPC management from a company can range from $501 to $3000 per month, as reported by 36% of the respondents. This amount can vary depending on the company you choose, your advertising budget, and your industry. For instance, more competitive industries may require a higher spending on PPC ad bids. In Indian rupees, this translates to approximately ₹37,000 to ₹2,23,000 per month. Keep in mind that exchange rates may affect the exact INR amount.
    On average, hiring a freelancer for PPC management can cost you between $501 and $3000 per month (47% of respondents). In Indian Rupees (INR), this translates to approximately ₹36,500 to ₹2,19,000 per month. It's important to note that the exact cost may vary depending on the specific freelancer you choose. While working with a freelancer has its advantages, opting for an agency typically provides you with a bigger team of experts and more support for your strategy.
    The cost of PPC (pay-per-click) advertising depends on a few things:
    • How big your company is
    • What industry you're in
    • Your PPC plan
    • Your budget for PPC
    • Your goals for PPC
    Don't just follow what other businesses spend on PPC. Your company might not need to spend the same. Your marketing strategy may bring in a lot of visitors and sales from other places, like search. Think about your company's budget, goals, and industry to decide how much you should spend.
    Absolutely! Paying for PPC ads is worth it. In fact, 68% of businesses are happy with the results they get from their PPC ad campaign. With a smart plan, you can reach the people you want to and make your online presence better, bringing more visitors to your website.
    Ever wondered about the cost of advertising on Google Search? Well, it varies. For 37% of people, it's approximately $0.11 to $0.50 per click, and for 25%, it's $0.51 to $1.00 on average. Your expenses may change based on your business type and your ad budget. For example, 7% of businesses pay $5.01 to $7.00 per click, and 15% of businesses spend more than $10.00 per 1000 impressions. In INR, that's around ₹8 to ₹35 per click for 37%, and ₹36 to ₹70 for 25%. Some businesses in INR pay ₹360 to ₹500 per click (7%), while others spend over ₹700 for 1000 impressions (15%).
    Curious about Google Display Network advertising costs? Let me break it down. It's about $0.11 to $0.50 per click (24% of respondents) and $0.51 to $1.00 per 1000 impressions (31% of respondents). In INR, that's roughly ₹8 to ₹35 per click and ₹36 to ₹70 per 1000 impressions.
    Wondering how Google Ads pricing works? Here's the lowdown: You pick keywords for your ads, then decide the most you're willing to pay each time someone clicks. If your bid is one of the highest, your ad shows up at the top with a tag saying it's a paid ad. The cool thing with Google Ads? You only pay when people click. No money wasted on folks not interested in your stuff. Prices vary. Legal and rehab industries might pay $30-$40 per click, but less competitive ones might just pay a few cents. PPC (pay-per-click) targets folks already searching for what you offer, getting you more likely buyers. But here's the catch: Google checks your quality score (QS) too. It looks at how relevant your ad is, the click-through rate, and the landing page quality. The Ad Rank formula? (Your max bid) x (Your ad's QS). If your bid is $2 and your QS is 10, your Ad Rank is 20. Top Ad Rank wins the top spot in an auction. Here's the cool part: High QS means you might pay less for a top position. Google's formula: (Ad Rank below you) / (Your QS) + $0.01. In this example, you pay about 40 cents less than your bid.
    Ever wondered why the cost of clicks on Google Ads changes? Well, it's because of a bunch of things. Some stuff you can control, like how much you're willing to spend (your max bid) and how good your ads are. But, there's also things you can't control, like what your competitors are willing to pay and how good their ads are. The type of business you're in and how many others are fighting for the same keywords as you also plays a role. So, if your business is in a less competitive area, you might pay just a few cents for a click. But if you're in a super competitive field, like law, you could be shelling out big bucks, like hundreds of dollars for just one click. Usually, industries like insurance, finance, and law are where the competition for clicks is the toughest.
    Wondering where your Google Ads budget goes? The cool thing about PPC ads is that you're in charge of your budget. But, it's good to know how your Google Ads budget is used to make the most of your campaigns. In Google Ads, each campaign has its own settings where you control the daily budget. If you're running multiple campaigns, think about which ones are more important. Like, focus more on campaigns for your best-selling stuff rather than those aiming at new customers. Divide your monthly PPC budget into daily budgets for each campaign, giving more to the top-priority ones. If you set the highest bid for an ad at $0.50 and want 500 clicks per day, your daily budget would be around $250. You won't pay more than your max bid for a click, but it might be less depending on competition and your ad's quality score. Note: Your daily budget is an estimate. Some days you might spend more, some less. But, you won't exceed your daily limit, which is double your average daily budget for most campaigns. Monthly, you won't go over your limit, usually 30.4 times your average daily budget. With Google Ads, you choose when your ads show up. Like, a local restaurant closing at 9 p.m. might use ads to bring in customers before closing. You can also target specific areas using geotargeting or focus on mobile users if that's important for your business.
    Want to cut down on your Google Ads costs? At LeaGron, we're experts in managing Google Ads, making sure you get the best bang for your buck in PPC. Our team is top-notch, with loads of experience making them some of the best in the business at handling PPC campaigns. Check out our PPC costs list above, so you know exactly what you're in for. Our crew knows the ins and outs of setting up and running PPC campaigns. They'll optimize your Google Ads and adCenter campaigns, aiming for the most relevant and high-quality clicks. We're not just saying it – we're a Google Premier Partner with five Google Partner agency specializations. Plus, our team has certifications from Google and Microsoft, showing they know their stuff with the latest Google Ads and adCenter tools. Our expertise, combined with staying on top of the latest best practices, ensures you get a successful and profitable PPC campaign. Trust LeaGron, one of the top PPC companies in the game.

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